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Saturday, July 23, 2016, 5:00 PM Jackson Hole, Wyoming About ThoughtShaker

04.10.12 Clueless Copy Writing

By Chris D.
brocoli stems

Sometime you really have to wonder if someone was actually born in a barn. There is a strong likelihood that this may have been the case when the copywriter for this brand of broccoli described the deliciousness of the enclosed contents as "vibrant green buds with smooth, dense stems." Although I have full confidence that their broccoli is "smooth and dense," this person must have had no clue that they were actually sounding the proverbial Pavlovian Bell for wandering potheads seeking munchies at the grocery store.

On second thought, this may be pure genius.





Thanks to Jason Lambert for passing this golden copy along.

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